Zuru - Tour Booking Software
Booking platform for tour operators

The operating system for modern experience companies.

Zuru gives tour operators, attractions, and activity providers the booking, payment, and operations infrastructure to run at scale — on a single platform.

Trusted by tour operators across South Africa and Kenya.
Platform

One platform for every booking your business takes.

Capacity, payments, quoting, and pricing — designed to work together so your team can focus on the experience, not the admin.

Zuru product types — create multi-day tours or timed activities
Streamline bookings

Accept bookings 24/7

World-class online booking with a drag-and-drop tour builder, timed activities, and multi-day tours — all from one dashboard.

Explore Booking Software
Zuru operator page showing a branded booking website with available experiences
Your brand

Your own booking website

Launch a standalone, SEO-friendly operator page with your branding. Accept bookings around the clock without building a site from scratch.

Explore Operator Page
Branded Zuru quote on a phone with reference, schedule, total, and Accept & Continue button
Close faster

Professional quotes in minutes

Turn inquiries into bookings with branded quote links, one-click payments, and real-time engagement tracking.

Explore Quote System
Zuru Add New Rule screen on a phone showing Early Bird, Last Minute, Seasonal, and Group Pricing rule types
Grow revenue

More bookings, fewer clicks

Intelligent upsells, seasonal pricing, last-minute deals, and group discounts that activate automatically — no spreadsheets needed.

Explore Dynamic Pricing
0%Booking commission
24/7Online bookings
MinutesTo launch
1Unified dashboard
Implementation

Up and running in three steps.

From sign-up to your first booking in a single afternoon — without a migration project or specialist team.

  1. 01

    Create

    Build your tours and experiences, set pricing rules, and customise your operator page.

    Setup in minutes
  2. 02

    Sell

    Accept bookings from your operator page and the Zuru marketplace.

    Marketplace included
  3. 03

    Grow

    Use insights, automation, and dynamic pricing to scale your business.

    Automated insights
FAQs

Frequently asked questions.

Everything you need to know about running your tour business on Zuru.

Still have questions? Talk to sales.

Who is Zuru built for?
Zuru is engineered for tour operators, activity providers, and adventure companies who want to modernise their operations. Whether you run bookings for daily activities or multi-day expeditions, Zuru adapts to your workflow.
What makes Zuru different?
More than just booking software, Zuru is the operating system for your tourism business. We combine powerful reservation management, automated communications, and instant global payments into one intuitive dashboard.
What types of experiences can I manage on the platform?
Zuru offers the flexibility to manage everything from rapid, time-based activities—such as one-hour sailing excursions—to complex, multi-day expeditions like a 2-day safari. You can host hourly tours alongside intricate overnight itineraries within a single interface.
How does the Zuru Quote System work?
Our Quote Wizard allows you to pull your existing experience details into a professional, branded web link. You can set participants and add custom discounts with a single click, eliminating the need to re-type descriptions or manually format tables in Excel.
How do payments work?
We integrate seamlessly with leading payment gateways like Peach Payments to ensure secure, instant transactions.
How is Zuru priced?
We offer distinct tiers to match your growth stage: Basic (Free for startup leverage), Standard (for growing teams), and Premium (for established operators). Each tier scales with your transaction volume and team size. View our pricing page for detailed breakdowns.
What payment methods can I accept?
Accept payments via Credit/Debit Card, Apple Pay, Google Pay, Samsung Pay, EFT, and flexible BNPL (Buy Now, Pay Later) options. We ensure you never miss a booking due to limited payment choices.
Can I customise the booking experience?
Absolutely. You can fully customise your booking pages to match your brand's palette and voice. Changes can be made instantly via the Zuru dashboard or programmatically via our API.
Is it hard to switch to Zuru?
Not at all. Our dedicated support team offers full migration assistance, helping you transfer your existing data, future bookings, and customer records to Zuru with zero downtime.
Can I accept international currencies?
Yes. We enable you to accept payments in major global currencies including USD, GBP, and EUR, ensuring you can serve international travellers without friction.
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